Most AI Projects Fail.
We Make Sure Yours Won’t.
Build The Right AI, Not Just Any AI
85% of AI projects fail. We help you build the 15% that succeed.
Trusted Experience From
MIT Sloan
Oxford
Nomad/Alstom
Lingaro
Instacart
Reveal.net
“The pretotyping approach has transformed our AI strategy. We’re
validating ideas in days, not months, and our success rate has
tripled.”
George Polzer
Founder // AI Startup
“The pretotyping approach has transformed our AI strategy. We’re
validating ideas in days, not months, and our success rate has
tripled.”
George Polzer
Founder // AI Startup
“The pretotyping approach has transformed our AI strategy. We’re
validating ideas in days, not months, and our success rate has
tripled.”
George Polzer
Founder // AI Startup
Our Approach
Three Pillars of AI Success
Pretotype First
Test AI ideas in days, not months.
Validate market demand before writing a single line of code. Fast iteration beats perfect planning.
01
Vibe Anything
Rapid go-to-market with GenAI
automation. Scale your distribution, not just your technology. Build audiences while you build products.
02
Build Audiences, Not Just Products
Distribution-first AI strategy. Your
audience is your moat, not your code. Master the art of market creation alongside product development.
03
Our Philosophy
Why We’re Different
We don’t just build AI. We validate it, distribute it, and
ensure people actually use it.
Pretotype first, code later
Validate with users before investing in development
Data over opinions
Real user feedback trumps internal assumptions
Build audiences, not just algorithms
Distribution-first mindset in the AI era
Fail fast, learn faster, succeed sooner
Rapid iteration beats perfect execution
AI Validation Framework Built for Real Results
Traditional development is slow. AI makes building trivial—validation is everything.
function validateIdea() { const pretotype = ‘fake_door’; const YODA
= collectRealData(); return YODA.signals > opinions; }
Pretotype in Days, Not Months
Test market demand with Fake Door
AI, Mechanical Turk, and rapid
validation techniques before writing
production code.
pipeline = { target:
‘audience_first’ , distribution:
‘AI_automated’ , content: generateWithGenAI(), scale: ‘exponential’ }
GenAI-Powered GTM Acceleration
Automate your go-to-market with AI-
driven content, sales workflows, and
partnership ecosystems that scale
faster than traditional methods.
if (context.understood) { strategy
= ‘sell_first’ ; moat =
buildAudience(); product =
moat.feedback; return ‘market_fit’ ;
}
Distribution-First Mindset
Your audience is your moat, not your code. Build community and demand before scaling product development.
Start With Pretotyping
Get the frameworks and tools you need to validate your AI ideas before building
Free AI Idea Validation Framework
10-Minute GenAI Deck Builder Demo
The Right It for AI Projects” Guide
Weekly KPI Tracking Template
Our Philosophy
Proven Track Record
MIT Sloan
AI Executive Education
Oxford
Blockchain
Strategy
Reveal.net
Founder (Salesforce precursor)
Enterprise Roles
Nomad/Alstom, Lingaro, Instacart
Tournament Chess
Strategic thinking excellence
Thought Leadership
Agentic AI Newsletter, GLG Insights
Latest Insights
Why Your AI Project Will Fail (And How to Prevent It)
Most AI projects fail not because of technology, but because of
validation. Learn the three critical mistakes that doom AI initiatives.
The Google Graveyard: Lessons for AI Builders
Even tech giants fail at product launches. Discover what Google’s
failures teach us about building AI that actually gets used.
From Thoughtland to Reality: AI Validation Techniques
Stop living in “thoughtland” and start collecting real data. Four
prototyping techniques to validate your AI ideas in days.
Building Your AI Audience Before Your AI Product
Distribution is your moat. Learn why building an audience first is
the secret to AI product success in 2025.
Ready to Build the Right AI?
Let’s validate your AI ideas and accelerate your go-to-market
- Free Consultation
- 30-Day Validation Sprint
- No Long-Term Commitment